Supra SA 550 2024 DEMO new
Pricing
Exterior
Interior
Highlighted Features
Our Price: $175,999
AT A GLANCE
Standard Equipment
Dual Touch Screens
Optional Equipment
Description
The 2024 Supra SA 550 is the kind of boat that changes how you think about a day on the water. Built around a 22.5-foot hull and powered by the Indmar Raptor 575, a Ford 6.2L engine pushing 575 horsepower, this is a serious performance platform for riders who want big wakes, clean surf waves, and the confidence to run all day without compromise. Whether you’re pulling a wakeboarder through a technical set or dialing in a glassy surf wave for a long ride, the SA 550 delivers the tools and the power to make it happen.
At the heart of the experience is Supra’s Vision Control Center, a dual touchscreen command hub that puts wave shaping, ballast management, and system monitoring at your fingertips. The AutoWake and Supra Launch System takes the guesswork out of setup, automatically adjusting ballast and trim to hit your preferred wave profile. The Swell Surf System with integrated Surf Pipe generates a wave that riders of every skill level can enjoy, and the Supra SmartPlate fine-tunes the shape and push without you having to fiddle with manual adjustments between runs. This is the kind of integrated technology that makes a real difference when you have a full crew ready to ride and on the water.
The SA 550 at Southtown Watersports in Charlotte comes loaded with options that make it genuinely ready for everything. Dual Stern Thrusters and Electric Power Assist Steering give you precise control in tight docks and crowded launches, which anyone who has backed a loaded tow boat into a busy ramp on Lake Norman will appreciate. The Dual Intense RGB Underwater Transom Lights and LED Docking Lights make evening sessions look as good as they feel, and the Sun Shade with 2-Pole Canvas keeps the stern comfortable during long days when the Carolina sun is doing its thing.
Inside the cockpit, the SA 550 is built for real comfort alongside the performance. The Powered and Heated Driver’s Seat is a thoughtful touch for early spring and late fall sessions when the mornings are cool. Chill Tech Vinyl keeps surfaces comfortable underfoot and to the touch even on hot summer afternoons. The Sliding Rear Seat and Cockpit Table give your crew flexible space for hanging out between sets, and the Bow Switchback Seating means everyone has a great place to ride while waiting for their turn. The DSD Audio System with VA4 Dual Tower Speakers and a Transom Audio Remote keeps the music loud enough to hear over the wake without ever feeling like an afterthought.
Southtown Watersports is Charlotte’s destination for performance tow boats, and the SA 550 represents exactly what that store is known for carrying. The Charlotte area offers some of the best lake riding in the Carolinas, with Lake Norman, Lake Wylie, and Mountain Island Lake all within easy reach. Whether you’re a seasoned competitive rider looking for a boat that keeps pace with your progression or a family that wants the best possible platform for creating memories on the water, the 2024 Supra SA 550 is worth a serious look. Stop by Southtown Watersports in Charlotte to see it in person and talk through the details with their team.
Full Desctiption
The 2024 Supra SA 550
There is a certain feeling that comes with pulling into the marina with the right boat. Not just any tow boat, but the one that makes other riders stop and look, the one your crew talks about on the drive home, the one that performs exactly as well as it looks. The 2024 Supra SA 550 is that boat. Built on a 22.5-foot platform with a 102-inch beam and powered by the Indmar Raptor 575 Ford 6.2L engine producing 575 horsepower, the SA 550 is Supra’s statement that performance, technology, and comfort can coexist without compromise. For riders, families, and anyone who takes their time on the water seriously, this is a boat worth understanding in full.
Available now at Southtown Watersports in Charlotte, NC, this particular SA 550 is loaded with factory options and standard equipment that make it one of the most complete packages you will find in the performance tow boat segment. From dual stern thrusters to RGB underwater lights, from the Vision Control Center to the Swell Surf System, every element of this boat has been chosen with purpose.
Performance and Power
The Indmar Raptor 575
The engine that drives the SA 550 is the Indmar Raptor 575, built on Ford’s 6.2L platform and tuned specifically for the demands of wake and surf applications. At 575 horsepower, it delivers the kind of low-end torque that matters most when you are pulling a rider out of a deep water start with a full ballast load. The V-drive configuration places the engine amidships, which contributes to a balanced weight distribution and keeps the stern clean for wave generation.
Indmar has built a reputation in the marine industry for reliability and performance, and the Raptor platform specifically is designed to handle the high-load, repetitive-use cycle that comes with towing. You are not just getting peak horsepower numbers here. You are getting an engine that is engineered to pull hard, run clean, and hold up through a full season of hard use.
Hull Design and Handling
The SA 550 hull is 22.5 feet of refined geometry. The 102-inch beam gives you stability at rest and at speed, which matters when you have a full crew moving around the boat between sets. The 28-inch draft is well-suited to the lakes around Charlotte, where you need enough clearance to run confidently without worrying about every shallow approach.
The hull shape is designed to generate a large, clean wake for wakeboarding and a powerful, surfable wave for wakesurfing, and it does both without requiring extreme ballast manipulation. When you add the onboard technology systems, the wave quality becomes genuinely impressive for a 22-foot platform.
Dual Stern Thrusters and Electric Power Assist Steering
Two features that often get overlooked in performance specs but make an enormous difference in daily use are the Dual Stern Thrusters and Electric Power Assist Steering included on this SA 550. The stern thrusters give you lateral control at the dock that transforms what can be a stressful backing maneuver into something almost effortless. On a busy Saturday at Lake Norman’s public ramps, that kind of control is worth more than almost any other feature on the spec sheet.
Electric Power Assist Steering reduces driver fatigue on longer runs and gives you more precise control at lower speeds when you are setting up a surf pass or repositioning after a fallen rider. Together, these two systems make the SA 550 significantly easier to handle for drivers of all experience levels.
Wake and Surf Technology
Vision Control Center
The Vision Control Center is Supra’s dual touchscreen command system, and it is genuinely one of the best interfaces in the tow boat segment. The screens are large, responsive, and logically organized, giving the driver access to ballast controls, speed management, GPS functions, and system monitoring without having to dig through menus or take eyes off the water for long.
The integration between the touchscreens and the boat’s onboard systems means that adjustments happen quickly and accurately. When you want to switch from a wakesurf setup to a wakeboard configuration, the system handles the ballast transfers and trim adjustments with minimal input from you. That is the kind of efficiency that matters when you have a group of riders waiting and limited hours of good light.
AutoWake and Supra Launch System
AutoWake is Supra’s automated ballast and wake optimization system. You set your rider weight, preferred wave style, and speed, and AutoWake calculates and fills the appropriate ballast combination to hit your target. It removes the trial-and-error process that used to consume the first twenty minutes of every session.
The Supra Launch System works alongside AutoWake to manage the boat’s startup and acceleration profile, ensuring smooth, consistent pull-outs that set riders up properly from the moment the rope goes tight. For families with younger or less experienced riders, this kind of consistency makes a real difference in how quickly people progress and how much fun they have in the process.
Swell Surf System and Surf Pipe
The Swell Surf System is Supra’s proprietary wakesurf wave generation platform, and it is one of the most capable systems in the industry. The integrated Surf Pipe works with the ballast system and hull geometry to create a wave that has real size, shape, and push. Surfers who have spent time behind other boats will notice immediately that the SA 550’s wave has a defined pocket and enough energy to allow extended rides with real maneuvers.
The system is adjustable, which means you can dial in a steeper, more powerful wave for advanced surfers or a more forgiving, longer wave for beginners. Switching sides is straightforward through the Vision Control Center, so you can accommodate right-foot and left-foot surfers without significant delay between sessions.
Supra SmartPlate
The Supra SmartPlate is an active trim system that adjusts the boat’s running angle in real time to optimize wave shape and boat performance. It works in the background while you focus on riding, making small corrections that keep the wave consistent even as fuel weight changes, crew moves around the boat, or speed varies slightly.
The SmartPlate is particularly valuable for surf sessions because wave quality is sensitive to small changes in trim. Having a system that compensates automatically means your wave stays dialed in throughout the day rather than requiring constant manual adjustment.
Audio and Entertainment
DSD Audio System
The DSD Audio System in the SA 550 is a full-boat audio solution that covers the cockpit, tower, and transom zones. The system is designed specifically for the open-air, high-noise environment of a tow boat, which means it is tuned to deliver clarity and volume at the levels you actually need when the engine is running and the wind is in your face.
VA4 Dual Tower Speakers
The VA4 Dual Tower Speakers are mounted on the power folding tower and aimed at the rider in the water. This is critical for wakesurf and wakeboard sessions because the rider needs to hear the music clearly to stay energized and in rhythm. The VA4 speakers deliver the output to make that happen without distorting at high volumes.
Transom Audio Remote and Wireless Charging
The Transom Audio Remote puts audio control at the back of the boat where the spotter or rider-in-waiting can manage volume and track selection without bothering the driver. Combined with Integrated Bluetooth and Wireless Charging, the SA 550 keeps your devices connected and powered throughout the day.
Comfort and Cockpit Design
Seating and Layout
The SA 550’s interior is designed around the reality of how people actually use a tow boat. You have a mix of riders waiting their turn, observers watching the action, and a driver focused on the water ahead. The layout accommodates all of them comfortably.
The Powered and Heated Driver’s Seat is a genuine quality-of-life feature for anyone who rides early in the season or late in the fall. The Sliding Rear Seat and Cockpit Table give the back of the boat flexibility for lounging between sets or setting up food and drinks during a long day out. The Bow Switchback Bow Seating converts the forward section from forward-facing to rear-facing, so bow riders can watch the action on the water rather than staring at the horizon.
Chill Tech Vinyl and GatorStep Flooring
Chill Tech Vinyl is Supra’s heat-reflective upholstery material, engineered to stay cooler to the touch on hot summer days than standard marine vinyl. On a boat that spends long hours in direct sun, this is a meaningful comfort upgrade that you will notice every time you sit down after the boat has been sitting in the sun.
GatorStep Non-Skid Flooring covers the deck surfaces with a material that provides excellent grip when wet and is comfortable underfoot for extended periods. It is also easy to clean, which matters at the end of a long day when you just want to rinse the boat and head home.
Sun Shade and Heater
The Stern Sun Shade with 2-Pole Canvas extends coverage over the back of the boat, protecting riders and crew from direct sun during surface intervals. Combined with the 2-Tube Heater, the SA 550 is genuinely comfortable across a wider range of conditions than most tow boats. The heater makes early spring and late fall sessions practical, extending your season meaningfully on the lakes around Charlotte.
Lighting and Visibility
Underwater and Docking Lights
The lighting package on this SA 550 is comprehensive and impressive. The Dual Intense RGB Underwater Transom Lights create a striking visual effect at night and make the boat easy to see from the water, which has a real safety benefit for riders who are surfing after dark. The color options allow you to customize the look for different moods and occasions.
The LED Bar Docking Lights and Tower Docking Lights illuminate the area around the boat during low-light docking maneuvers, reducing the stress of coming into a slip after sunset. These are practical features that experienced boaters appreciate because they solve real problems.
PTMEdge VR-140X Mirror Upgrade
The standard equipment includes a PTM Edge VR-140 Pro Mirror, and this SA 550 is upgraded to the PTMEdge VR-140X, which offers a wider field of view and better optical clarity. For the driver, having a clear, wide view of the rider is fundamental to safety and to providing good feedback on timing for tricks and wave positioning. The VR-140X is a meaningful upgrade that competitive riders and safety-conscious families both appreciate.
Tower and Storage
Power Folding Tower
The Power Folding Tower is a feature that anyone who trailers their boat will value immediately. Rather than manually collapsing and locking the tower before every transport, you fold it with a switch. It is the kind of convenience that sounds minor until you have done it manually fifty times and then experienced the powered version.
The tower is also the mounting point for the VA4 speakers and docking lights, and it provides board racks and attachment points for additional gear.
Bimini with Surf Storage and EdgeForce Board Racks
The Bimini with Surf Storage is a practical design solution that keeps surfboards accessible without taking up cockpit space. The EdgeForce Board Racks on the tower provide secure storage for boards during transit, keeping them off the deck and out of the way while protecting them from contact damage.
Trailer and Transport
Trailer Specifications
The SA 550 comes with a trailer equipped with 15-inch aluminum wheels as standard. This particular boat is upgraded with 18-inch Moto Metal Wheels, which improve the trailer’s appearance significantly and provide a more robust rolling platform for the weight of the SA 550.
The Trailer Bow Ladder and Tongue Step are practical additions that make loading and unloading easier and safer. The bow ladder gives you a stable step when climbing onto the bow from the trailer tongue, and the tongue step provides a secure foothold when working at the front of the trailer.
The 3-Layer Boat Non-Skid treatment on the hull surfaces provides additional grip during the loading and unloading process, as well as during boarding from the water.
Why the Supra SA 550
What Sets This Model Apart
The SA 550 sits in a competitive segment of the tow boat market, and there are several capable options available. What distinguishes the SA 550 is the combination of genuine wave quality, integrated technology, and build quality that Supra has developed over decades of focused tow boat manufacturing.
Supra is not a brand that builds general-purpose recreational boats and adds a surf system as an afterthought. Every Supra is designed from the hull up around the demands of wake and surf performance. The SA 550 specifically is the product of that focused engineering applied to a 22-foot platform that balances performance capability with practical usability for families and serious riders alike.
The AutoWake system is one of the most sophisticated automated wave management tools in the segment. The Swell Surf System produces wave quality that competes with boats costing significantly more. The Vision Control Center is one of the most intuitive interfaces available. And the Indmar Raptor 575 provides power that you will rarely max out but will always appreciate having.
When you combine those core performance elements with the comfort and convenience features in this particular build, including the heated seat, stern thrusters, power steering, sun shade, and heater, you have a boat that is genuinely ready for all-day, all-season use without requiring any additional investment.
Who This Boat Is Built For
The SA 550 works for a wide range of buyers, but it is particularly well-suited to families where at least one person rides seriously and the rest of the crew wants to be comfortable and entertained. The performance ceiling is high enough to satisfy competitive wakeboarders and advanced wakesurfers, while the comfort features and layout make it enjoyable for people who are there to watch, socialize, and enjoy the day.
It is also a strong choice for buyers who are stepping up from a smaller or older tow boat and want to make a long-term investment in a platform that will not limit their progression or their family’s enjoyment for years to come.
Southtown Watersports in Charlotte
Your Local Supra Dealer
Southtown Watersports in Charlotte, NC is the place to see this SA 550 in person. The Charlotte area is one of the best markets for tow boats in the Southeast, with Lake Norman, Lake Wylie, and Mountain Island Lake all within easy driving distance and offering the calm, open water that wake and surf boats need to perform at their best.
The team at Southtown Watersports knows these boats and knows these lakes. They can walk you through the SA 550’s systems, answer questions about how it performs in local conditions, and help you understand what the right configuration looks like for your specific needs. Buying a boat of this caliber is a significant decision, and having a knowledgeable local dealer makes the ownership experience significantly better from day one.
Whether you are ready to purchase or simply want to spend some time with the boat and understand what it offers, Southtown Watersports is the right starting point. Stop by their Charlotte location to see the 2024 Supra SA 550 in person and experience for yourself what makes this boat stand out.
Complete Equipment Summary
Standard Equipment
- Vision Control Center with Dual Touch Screens
- AutoWake and Supra Launch System
- Swell Surf System and Surf Pipe
- Supra SmartPlate
- DSD Audio System
- VA4 Dual Tower Speakers
- Transom Audio Remote
- Power Folding Tower
- Bimini with Surf Storage
- Powered and Heated Driver’s Seat
- Sliding Rear Seat and Cockpit Table
- Bow Switchback Bow Seating
- Chill Tech Vinyl
- GatorStep Non-Skid Flooring
- EdgeForce Board Racks
- PTM Edge VR-140 Pro Mirror
- Integrated Bluetooth and Wireless Charging
- Trailer with 15-inch Aluminum Wheels
Additional Options on This Build
- Raptor 575 Ford 6.2L by Indmar (575 hp)
- Dual Stern Thrusters
- Electric Power Assist Steering
- 3-Layer Boat Non-Skid
- Sundeck Flip-Up Backs
- LED Bar Docking Lights
- Dual Intense RGB Underwater Transom Lights
- Tower Docking Lights
- Sun Shade, Stern, 2-Pole with Canvas
- 2-Tube Heater
- PTMEdge VR-140X Mirror Upgrade
- 18-inch Moto Metal Upgraded Trailer Wheels
- Trailer Bow Ladder and Tongue Step
Key Specifications
- Year: 2024
- Manufacturer: Supra
- Model: SA 550
- Condition: New
- Length: 22.50 ft
- Beam: 102 inches
- Draft: 28 inches
- Fuel Type: Gas
- Engine Type: V-Drive
- Engine: 2024 Indmar Raptor 550 6.2L 575 hp
- Location: Charlotte, NC
- Dealer: Southtown Watersports
Frequently Asked Questions
Who is the 2024 Supra SA 550 designed for?
The SA 550 is designed for families and riders who want a high-performance tow boat that handles both wakeboarding and wakesurfing at a serious level without sacrificing day-long comfort. It suits buyers who have at least one passionate rider in the group alongside family members who want a comfortable, well-equipped boat to enjoy the day from. It also works well for competitive riders who need a platform with genuine wave quality and the technology to optimize it.
What problem does the SA 550 solve for tow boat buyers?
Many tow boats in this size range force buyers to choose between wave performance and comfort, or between advanced technology and ease of use. The SA 550 addresses all of those areas together. The AutoWake system removes the complexity of manual ballast management. The Swell Surf System delivers genuine surf wave quality without requiring extreme ballast loads. The cockpit layout and comfort features make long days on the water enjoyable for everyone on board, not just the riders.
Why should I choose the Supra SA 550 over other tow boats in this class?
Supra builds boats specifically for wake and surf performance, and that focused approach shows in the SA 550. The Swell Surf System and AutoWake technology are among the most capable in the segment. The Vision Control Center interface is intuitive and genuinely useful on the water. The Indmar Raptor 575 provides power that handles full ballast loads without strain. And the build quality, from the Chill Tech Vinyl to the GatorStep flooring to the 3-layer non-skid treatment, reflects a manufacturer that takes long-term durability seriously.
How does the SA 550 perform for wakesurfing specifically?
The SA 550 is an excellent wakesurfer. The Swell Surf System generates a wave with real size and push, and the Supra SmartPlate keeps the wave shape consistent throughout the session as conditions change. The system is adjustable for different rider skill levels and preferences, and switching surf sides is straightforward through the Vision Control Center. Riders who have surfed behind other boats in this class consistently note the quality and consistency of the SA 550’s wave.
What is ownership like long-term for the Supra SA 550?
Supra has built tow boats for decades and has a strong reputation for durability and parts availability. The Indmar Raptor engine platform is well-supported across the marine service network. The boat’s systems, including AutoWake, Swell, and SmartPlate, are designed for the high-cycle use that tow boats experience, and Supra’s dealer network provides service support. Buying through Southtown Watersports in Charlotte gives you a local service relationship with a team that knows these boats specifically.
Where can I see and experience the 2024 Supra SA 550?
The 2024 Supra SA 550 described here is available at Southtown Watersports in Charlotte, NC. The Charlotte area provides excellent access to Lake Norman, Lake Wylie, and Mountain Island Lake, all of which are ideal for tow boat demonstrations. Contact Southtown Watersports to schedule a viewing or discuss the possibility of a water demonstration.
How does the SA 550 compare to competitors like MasterCraft, Malibu, and Nautique?
The SA 550 competes directly with boats like the MasterCraft X22, Malibu Wakesetter 22 MXZ, and Nautique G23. Each has strengths, but the SA 550 distinguishes itself through the combination of AutoWake automation, Swell Surf System wave quality, and the Vision Control Center’s dual-screen interface. The Indmar Raptor 575 power output is competitive with or superior to most engines in this class. The SA 550 also tends to offer a strong value proposition relative to some competitors at comparable equipment levels.
Comparison
2024 Supra SA 550 vs. MasterCraft X24, Malibu M240, and Nautique G23 Comparison
The 2024 Supra SA 550, available at SouthTown Watersports in Charlotte, North Carolina, sets a new benchmark in the 22–23 foot premium wake, surf, and ski category. With a length of 22.5 feet and powered by an Indmar Raptor 575 engine, this model competes directly with leading boats such as the MasterCraft X24, Malibu M240, and Super Air Nautique G23. Each of these models is designed for riders who demand powerful performance, luxury, and cutting-edge technology for wake and surf sessions.
Performance and Power Comparison
In terms of power, the Supra SA 550’s 575 horsepower Indmar Raptor 6.2L Supercharged engine gives it a distinct advantage. This setup delivers clean, powerful acceleration ideal for towing wakeboarders and surfers with consistent performance even under heavy ballast loads. By comparison, the MasterCraft X24 typically offers up to 430–522 HP depending on engine selection, while the Malibu M240 peaks around 607 HP but often carries a higher weight penalty due to its larger size. The Nautique G23 with its PCM ZZ6 engine (around 450 HP) delivers smooth power, but the Supra’s 575 HP configuration stands out in the 22–23 foot range, offering impressive torque and responsiveness.
Ride, Handling, and Surf System Technology
Supra’s Swell Surf System with SmartPlate 3.0 and AutoWake technology ensures clean, adjustable surf waves on either side of the boat without manual tweaking. Competitors like Malibu’s Surf Gate and Nautique’s NSS (Nautique Surf System) are respected in the industry but often require more manual tuning to match Supra’s automatic calibration capabilities. The Supra SA 550 delivers predictable handling even with ballast tanks full, thanks to its Supra Launch System hull design and premium V-drive configuration—an important consideration for riders who want consistent wakes every session.
Interior Design and Build Quality
Supra’s attention to detail is clear in its interior construction and materials. Premium billet aluminum accents, hand-stitched seating, and Chill Tech vinyl surfaces come standard. The layout of the SA 550 emphasizes passenger comfort with deep seating areas, convertible rear seating, and large under-seat storage. While the MasterCraft X24 and Malibu M240 both showcase refined interiors, these often come at a higher price for similar finish quality. Supra’s high-standard build process and Raptor-powered drivetrain maintain long-term reliability without adding unnecessary cost.
Innovation and Onboard Technology
The 2024 SA 550 offers Supra Vision Control – an integrated touchscreen system controlling everything from ballast levels to lighting and climate. The AutoWake system dynamically measures pitch and roll to automatically adjust ballast, providing consistent wave shapes regardless of passenger location. While competitors such as Malibu’s Command Center or MasterCraft’s Dual Screen Dash offer strong interfaces, Supra’s intuitive user experience and direct control integration simplify operation—something families and regular riders appreciate during long days on the water.
Pricing, Warranty, and Value
With its standard equipment list, including premium audio, multifunction seating, Swell Surf System, and AutoWake, the Supra SA 550 provides outstanding value at its price point. Comparable boats like the Nautique G23 and Malibu M240 typically require optional packages to achieve equivalent configurations. Supra also offers a strong limited lifetime hull warranty and comprehensive Indmar engine coverage, reinforcing confidence in long-term ownership. For those evaluating total ownership cost and resale, Supra maintains strong market value due to its performance and feature integration.
Why the Supra SA 550 Delivers Exceptional Value
When compared to the MasterCraft X24, Malibu M240, and Nautique G23, the Supra SA 550 stands out for its balance of high horsepower, surf intelligence technology, refined fit and finish, and intelligent design at a more accessible price point. Buyers seeking a powerful, stylish, and advanced ski and wake boat with top-tier build quality will find the 2024 SA 550 a compelling choice available now at SouthTown Watersports in Charlotte, NC.
